ARTIST A$AP Ferg
ALBUM Trap Lord
LABEL ASAP Worldwide/Polo Grounds/RCA
RELEASE DATE 20.8.2013
7.7 | 10
A$AP Rocky quickly ascended to the top of the A$AP Mob as the most viable option for mainstream success among the entire collective, yet with Trap Lord, it’s another member of the Mob that proves to be as charismatic and interesting as Rocky. A$AP Ferg already scored one of the biggest rap anthems of 2013 in the form of “Work (Remix),” though the success of that single could be attributed to the featured artists, including A$AP Rocky, ScHoolboy Q, Trinidad James, and French Montana. Trap Lord shows off more of Ferg’s personality, as he subtly carves out a niche for himself in the genre.
There’s a certain Middle Eastern ambiance that emanates itself throughout Lord, and kicks off on the opening “Let It Go.” It’s an excellent opening cut, showing off a new strain of hip-hop productions while Ferg is himself at his most unabashedly confrontational. The album is full of loud, brash boasts of male machismo, but Ferg is able to make his boasts sound fresh in large part due to his unique vocal stylings. The only real missteps are “Murda Something” and “Fuck Out My Face,” while he elsewhere takes on Drake’s trademarked R(ap)&B sound on “Cocaine Castles” and “Hood Pope,” to mixed results.
The album’s high points come in the form of his collaborations with A$AP Rocky and Bone Thugs-n-Harmony, “Shabba” and “Lord,” respectively. “Shabba” is one of the better club designated hip-hop tracks of 2013, while “Lord” shows off Ferg’s own versatility as a rapper. He sounds right at home rapping next to Flesh, Bizzy, Layzie and Krayzie, the latter of which turns in the most thrilling moment on the track.
While Trap Lord is worthy of your time, most of the highlights come in the front half of the tracklisting. So no, it’s not a conceptual (or lyrical) masterpiece like good kid, m.A.A.d. city. Heck, it’s probably not even Long.Live.A$AP. But that’s also the best part about Trap Lord. He’s not attempting to claim the throne of GOTT (Greatest of This Time). For the expectations (or lack thereof) bestowed upon A$AP Ferg at the beginning of his career, he’s certainly exceeded them and is well on his way to becoming a fixture within the hip-hop community.