Baton Rouge native Kevin Gates has cultivated a devout following in his hometown with mixtape after mixtape further showing his dedication to the game. On his 2013 mixtape The Luca Brasi Story, Gates’ expanded his empire, finally breaking through to the mainstream, which included glowing endorsements from SPIN and Pitchfork. Now he is set to release a studio LP, and the formidable rapper has just released the first official single off the new project, “4:30 AM.”
Gates’ delivery ranges from nonchalant to raging tenacity, creating a wholly unpredictable, always thrilling, listen. When the chorus hits, you can feel Gates taking off into the stratosphere, a feeling not unlike the one felt when listening to Kendrick Lamar’s breakout single “Swimming Pools (Drank).” Kevin Gates has certainly paid his dues. It’s time we paid him back.
Stranger Than Fiction is out 16 July via Atlantic Records. Stream “4:30 AM” below.